Pringles gets spicy
April 4, 2008 - 12:24 pm
With this ad Pringles didn’t reinvent the wheel, but they sure reinvented the hot air balloon. Great use of those common places we were talking about in one of our sessions and also huge visual impact. I think it really stands out.
Client: Pringles
Agency: Callegari Berville Grey, Paris
Executive Creative Director: Andrea Stillacci
Creative Directors: Luissandro Del Gobbo,
Giovanni Settesoldi
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Illustrator: Claudio Luparelli, Artout
Photographer: Riccardo Bagnoli
Avertiser’s Supervisor: Paul Sweeney
Popularity: 97% [?]